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Wednesday, 4 May 2016

Easy Non Profit Fundraising Tips

By Joshua Brown


There are several charitable causes that members of the society can participate in. Raising enough money for such initiatives need not be difficult because there are a number of easy non profit fundraising ideas. It is evident that those who take part in these causes have an avid drive, whose purpose is to help the less fortunate. Making use of these ideas goes a long way in ensuring that the money raised is adequate.

Setting a target will set the whole campaign in motion. This is all about setting how much money they want to raise from the entire exercise. This is followed by writing down every prospective income source that one can think of. This is followed by coming up with a budget, which details what percentage will be directed towards the cause and what percentage will be retained at the office for miscellaneous expenditure.

After drawing the budget and financial flow report, the next thing that ought to be done is creating a timeline for the fundraiser. This will be guided by the target that they set, which shows their expected income and expenditure. The program must strictly adhere to the financial plan and should also allocate ample time for the activity. This ensures that enough funds are raised in the end.

It is important to pick fundraisers whose ability to raise funds is proven beyond any reasonable doubt. They must also have a good standing in the society. Besides them, the organizers can marshal their family members, friends and colleagues to join the bandwagon. Having as many participants as possible on board guarantees the success of the crusade.

Setting up a properly functioning secretariat is of utmost importance. This will act as the center of all operations. It is of great benefit to monitor the entire drive from a central point because it ensures accountability. There will also be a chain of command, making communication effective. When all monies raised are taken to a central point, cases of misappropriation are usually minimal.

The event must also be held around the holidays because people are likely to donate during such times due to the festive mood that is often in existence. During the festive seasons, those behind the project can for instance partner with shopping outlets so that when people purchase certain goods, a certain percentage of the proceeds will be channeled to the initiative. This can help boost the amount of money that will be collected.

Contrary to popular belief that fundraisers only involve collecting money, organizers can try out innovative ideas such as marshaling local community members into collecting old items that they do not use anymore. An auction can then be arranged so that the collected items are sold to vintage collectors. Money that will be raised from this exercise will be part of the fundraising drive.

Social media needs to be utilized owing to the acceptance that it has gained over the past few years. These platforms can be used to reach as many people as possible. These pages have a lot of readership. Organizers need to tap into this and promote their initiatives so that many people can be reached. The emergence of crowd funding should also be tapped into.




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